The Truth About Marketing Agencies
If You've Been Disappointed By Marketing Agencies In The Past, Book Your No Obligation 4 Questions Call With Us To Discover A Better Solution
Don’t Fall For The Trap…
If you’re considering hiring a marketing agency to help grow your business, it is important to be aware of the potential pitfalls.
While many of them claim to have the skills and expertise to deliver results, the reality is they often over promise and underdeliver.
Talk to any business owner and they usually have a story of paying excessive fees to a marketing agency and not having any new revenue to show for it.
But if they do get results, the problem is a lot deeper than that…
How A Marketing Agency Holds You Ransom
When hiring a marketing agency, all the expertise of how to grow your revenue stays outside your business.
That means even if they’re successful, you don’t know how to repeat the results for yourself.
What happens if your marketing agency is doing a great job but then gets too busy with clients and forgets about you…
As a business owner, you and your team need to know how to get more customers when you need to or your growth is forever in someone else’s hands.
How To Get Your Business To The Next Level Another Way
Many business owners want to grow but don’t know how…
Or maybe you know what you need to do, but you can’t seem to align the time and resources to make it happen without the wheels falling off.
In either case, a Growth Partner might be what you’re looking for instead.
And as someone who ran a marketing agency for 14 years, let me share with you 3 reasons why choosing a Growth Partner might be better for your business…
Growth Partners Focus On More Than Just Marketing
They look at big-picture strategy and work across sales & marketing, operations, and finance to increase your capacity for long -term growth.
By helping you improve your business across all three areas, you can ensure you grow in a sustainable way that creates more free time and profit while also reducing stress.
A Growth Partner Helps You Build Your Team
They focus on increasing the capacity of your internal team so the knowledge stays in your business, by giving you proven systems that can be installed in your business.
If you’ve ever desired a business that could scale and run without your direct involvement, where your team were doing consistently great work and didn’t rely on you for every little decision…
Then you can’t achieve that without the right systems in place.
Growth Partners Cooperate On A Revenue Share Model
A Growth Partner is driven by results and gets paid by sharing a percentage of revenue as your business grows.
This minimises the risk to you, because you’re not adding large monthly retainers or salaries to your expense column.
Plus you know the Growth Partner must be good, or they wouldn't be willing to put skin in the game.
But the main benefit is the strong alignment created because there's a vested interest for the business’s growth over the long term (on both sides).
Choosing A Growth Partner Or A Marketing Agency
Growth Partners can provide a more comprehensive and effective approach to drive growth since they work across a range of functional areas.
These include sales & marketing, operations, and finance to provide a big -picture strategy to help you grow your revenue (and profits).
Whereas marketing agencies have one approach, which is to deliver marketing-specific services which usually relies on one of a few tactics like search engines or Facebook ads while ignoring the bigger picture.
Ultimately, it’s important for business owners to carefully consider their needs and goals when deciding whether to work with a growth partner or a marketing agency and to choose the option that is most likely to help them achieve their desired results.
Want To Know More?
If you’d like to see how a growth partner can double the size of your business, let us have a quick consultation where we ask 4 questions designed to uncover the hidden revenue in your business right now.
You can also download our free Client Acquisition System so you never have to waste money on marketing again.